Last updated: December 15, 2025

This Privacy Policy explains how Earn and Trade LLC, a California limited liability company, doing business as BestGiftCards.org or Best Gift Cards (“Earn and Trade,” “Company,” “we,” “us,” or “our”) collects, uses, discloses, and protects information about you when you visit or use the website located at BestGiftCards.org and any related content, services, features, or tools (collectively, the “Site”).

By accessing or using the Site, you agree to this Privacy Policy. If you do not agree, you must not use the Site.

If you have any questions about this Privacy Policy, please contact us at support@bestgiftcards.org.

1. Scope of This Policy

This Privacy Policy applies to:

  • Visitors and users of the Site;
  • Users who create accounts on the Site;
  • Users who sign up for our newsletters or marketing communications; and
  • Users who purchase gift cards or other products or services through the Site (where available).

This Policy does not apply to:

  • Third-party websites, apps, or services that we link to or integrate with (including gift card issuers, retailers, payment processors, and affiliate partners); or
  • Any third-party services you use independently of the Site.

Those third parties have their own privacy policies and practices. You should review them carefully.

2. Information We Collect

We may collect information about you in three main ways:

  1. Information you provide directly to us
  2. Information collected automatically when you use the Site
  3. Information from third parties

2.1 Information You Provide Directly

We may collect information that you provide to us, including:

  • Account information:
    When you create an account, we may collect your name, email address, username, password, and any other information you choose to provide in your profile.
  • Purchase and transaction information (where available):
    If you purchase gift cards or other products/services through the Site, we may collect information related to the transaction, such as:
    • name,
    • email address,
    • billing address,
    • shipping address (if applicable),
    • purchase details (e.g., type and value of gift card, date, order number), and
    • partial payment details as returned or visible to us from the payment processor (we do not store full credit card numbers).
  • Newsletter and marketing sign-up information:
    If you sign up for our email newsletter or other marketing communications, we collect your email address and any related preferences you provide.
  • Communications with us:
    If you contact us by email or through any contact form on the Site, we may collect your name, email address, and the contents of your message, as well as any other information you choose to provide.

2.2 Information Collected Automatically

When you use or access the Site, we and our service providers may automatically collect certain information using cookies, pixels, scripts, and other tracking technologies. This can include:

  • Device and usage information:
    • IP address
    • Browser type and version
    • Device identifiers and device type
    • Operating system and version
    • Date and time of access
    • Pages viewed, links clicked, and time spent on pages
    • Referring and exit pages
  • Approximate location information:
    We may infer your approximate location (e.g., city, state, country) from your IP address.
  • Log data:
    Server logs may record information such as your IP address, browser type, and usage details for security, analytics, and troubleshooting.

We may use analytics tools (for example, tools like Google Analytics or similar services) to help us understand how users interact with the Site and to improve our content and user experience.

2.3 Information from Third Parties

We may receive information about you from third parties, such as:

  • Affiliate and advertising partners:
    If you arrive on our Site by clicking a link on a partner site, or if you click a link on our Site that directs you to a partner, we may receive or send limited information (such as a click ID or tracking token) to help attribute traffic and purchases.
  • Payment processors and merchants:
    If you make a purchase via the Site, our payment processors or merchant partners may share limited information related to the transaction (e.g., confirmation of payment, transaction ID, gift card fulfillment status) for order processing, fraud prevention, and customer support.
  • Social media or sign-in services (if enabled):
    If we offer and you choose to use a social login (for example, logging in through a third-party account), we may receive certain information from that provider in accordance with their policies and your settings.

3. Cookies & Tracking Technologies

We use cookies and similar technologies for several purposes, including:

  • Essential cookies:
    Necessary for the Site to function properly (e.g., authentication, security).
  • Analytics cookies:
    Help us understand how users interact with the Site and improve performance and content.
  • Advertising and affiliate cookies:
    Used to measure the effectiveness of affiliate links, track referrals, and support online advertising and marketing campaigns.

You can usually set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. However, if you disable or reject cookies, some parts of the Site may not function properly.

4. How We Use Your Information

We use the information we collect for various purposes, including:

  1. Operating and improving the Site
    • Providing, maintaining, and securing the Site and its features
    • Personalizing your experience (e.g., remembering your preferences, saved items, or settings)
    • Analyzing usage to improve our content, layout, and functionality
  2. Processing transactions and fulfilling orders (where available)
    • Processing payments and transactions through our payment processors
    • Facilitating delivery or fulfillment of gift cards or other products/services
    • Providing order confirmations, receipts, and customer support
  3. Communications
    • Responding to your inquiries and requests
    • Sending administrative and service-related messages (e.g., account notices, policy updates, security alerts)
    • Sending newsletters, promotions, and marketing communications (where you have opted in or where permitted by law)
  4. Advertising, affiliate, and sponsored content
    • Measuring and tracking performance of affiliate links and sponsored placements
    • Understanding and improving the effectiveness of our marketing and affiliate programs
  5. Security and fraud prevention
    • Detecting, investigating, and preventing fraudulent transactions and other illegal activities
    • Protecting the rights, property, and safety of the Company, our users, and others
  6. Legal compliance and protection
    • Complying with applicable laws, regulations, legal processes, or governmental requests
    • Enforcing our Terms & Conditions and protecting our legal rights

We may de-identify or aggregate information so that it can no longer reasonably be linked to you. We may use and share such de-identified or aggregated information for any legitimate business purpose.

5. How We Share Your Information

We may share your information in the following circumstances:

5.1 Service Providers

We may share information with third-party vendors, consultants, and service providers who perform services on our behalf, such as:

  • hosting and infrastructure providers,
  • analytics providers,
  • payment processors,
  • email and marketing platforms, and
  • customer support providers.

These service providers are authorized to use your information only as necessary to provide services to us and are contractually obligated to handle your information in a manner consistent with this Privacy Policy and applicable law.

5.2 Affiliate, Advertising & Sponsorship Partners

We may share limited information with:

  • Affiliate networks and partners to track referrals and attribute purchases;
  • Advertising partners to help deliver, measure, and improve ads or promotions;
  • Sponsored content partners when we collaborate on campaigns and need to measure performance or fulfill obligations.

In some jurisdictions (including under California law), certain sharing of personal information for online advertising and tracking may be considered a “sale” or “sharing” of personal information for cross-context behavioral advertising. See Section 8 for more information about rights and choices.

5.3 Payment Processors and Merchants

If you make a purchase on the Site, information necessary to complete the transaction is shared with:

  • Payment processors (e.g., card processors, digital wallet providers), and
  • Merchants or gift card issuers involved in issuing or fulfilling your purchase.

These entities use your information in accordance with their own privacy policies.

5.4 Business Transfers

If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, receivership, sale of assets, or transition of service to another provider, your information may be transferred as part of that transaction, as permitted by law.

5.5 Legal and Safety

We may disclose information about you if we believe in good faith that such disclosure is reasonably necessary to:

  • comply with any applicable law, regulation, legal process, or governmental request;
  • enforce our Terms & Conditions or other agreements;
  • protect the rights, property, or safety of the Company, our users, or the public; or
  • detect, prevent, or otherwise address fraud, security, or technical issues.

6. How We Store & Protect Your Information

We use reasonable physical, technical, and organizational measures designed to protect the information we collect. However, no method of transmission over the internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.

You are responsible for maintaining the confidentiality of your account credentials and for any activity that occurs under your account.

7. Data Retention

We retain your information for as long as reasonably necessary to:

  • provide the Site and our services;
  • comply with our legal, accounting, and reporting obligations;
  • resolve disputes; and
  • enforce our agreements.

The specific retention period for different categories of information may vary. We may also retain de-identified or aggregated information beyond these periods.

8. Your Privacy Rights & Choices

Your privacy rights and choices may depend on where you live. We describe some key rights and choices below.

8.1 Email & Marketing Communications

You can opt out of marketing emails from us at any time by:

Please note that even if you opt out of marketing communications, we may still send you non-promotional emails, such as those related to your account, purchases, or important updates about the Site.

8.2 Cookies & Analytics

You can control or disable cookies through your browser settings. Instructions for doing so vary by browser and device. Some analytics or advertising providers may offer their own opt-out mechanisms.

If you disable or reject cookies, some parts of the Site may not function properly.

8.3 California Privacy Rights (CCPA/CPRA)

If you are a California resident, you may have certain rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA). Subject to certain exceptions, these rights may include:

  • Right to know/access:
    The right to request that we disclose the categories and specific pieces of personal information we have collected about you, the categories of sources, the purposes for which we collected or disclosed it, and the categories of third parties with whom we share it.
  • Right to delete:
    The right to request that we delete personal information we have collected from you, subject to certain exceptions (for example, where we need the information to provide services you requested, or to comply with legal obligations).
  • Right to correct:
    The right to request that we correct inaccurate personal information we hold about you.
  • Right to opt out of “sale” or “sharing”:
    The right to direct us not to “sell” or “share” your personal information as those terms are defined under California law, including certain sharing with third parties for cross-context behavioral advertising.
  • Right to non-discrimination:
    The right not to receive discriminatory treatment for exercising your privacy rights.

How to Exercise Your California Rights

To exercise any of the rights described above, you may contact us at:

Please include “California Privacy Request” in your email subject line and specify the nature of your request. We may need to verify your identity (and, if applicable, your authority to act on behalf of another person) before processing your request, which may involve matching certain information you provide with information we already have on file.

Where we treat certain uses of identifier or device data (for example, for targeted advertising) as a “sale” or “sharing” under California law, you may opt out by contacting us using the methods above and indicating that you wish to opt out of the “sale” or “sharing” of your personal information.

We do not knowingly “sell” or “share” the personal information of individuals we know to be under 16 years old.

8.4 Other Jurisdictions (GDPR/International)

If you are located in the European Economic Area (EEA), United Kingdom, Switzerland, or other regions with data protection laws, you may have additional rights, which may include:

  • Right of access, rectification, and erasure;
  • Right to restrict or object to processing;
  • Right to data portability; and
  • Right to lodge a complaint with a supervisory authority.

Our primary operations are in the United States, and the Site is intended primarily for users in the United States. However, if these rights apply to you and you wish to exercise them, you may contact us at support@bestgiftcards.org. We will respond to your request in accordance with applicable law.

9. Children’s Privacy

The Site is intended for general audiences and is not directed to children under 13 years of age.

  • We do not knowingly collect personal information from children under 13.
  • If we become aware that we have collected personal information from a child under 13, we will take reasonable steps to delete such information as soon as practicable.

Users under 18 may access the Site for informational purposes, but you must be at least 18 years old to purchase gift cards or other products or services through the Site, as stated in our Terms & Conditions.

If you believe that a child under 13 has provided us with personal information, please contact us at support@bestgiftcards.org.

10. International Data Transfers

The Site is operated from the United States. If you access the Site from outside the United States, your information may be transferred to, stored, and processed in the United States or other countries, where data protection laws may differ from those of your jurisdiction.

By using the Site, you acknowledge that your information may be transferred to the United States and other jurisdictions, as permitted by applicable law.

11. Third-Party Sites & Services

Our Site may contain links to Third-Party Sites, including:

  • gift card issuers and merchant sites,
  • affiliate and coupon sites,
  • payment processors, and
  • social media or login providers.

This Privacy Policy does not apply to those Third-Party Sites or services, and we are not responsible for their privacy or security practices. We encourage you to review the privacy policies of any Third-Party Sites you visit or services you use.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do so, we will update the “Last updated” date at the top of this page. Substantive changes may be posted more prominently or communicated to you as required by law.

Your continued use of the Site after the posting of changes to this Privacy Policy constitutes your acceptance of those changes. If you do not agree, you must stop using the Site.

13. Contact Us

If you have any questions, requests, or concerns about this Privacy Policy or our privacy practices, you may contact us at:

Earn and Trade LLC
d/b/a BestGiftCards.org / Best Gift Cards
Email: support@bestgiftcards.org